Freeman’s Sporting Club Coming to Valencia Street
The Denim Maven, one of our favorite tipsters, tells us NYC-based Freeman’s Sporting Club is about to open up its third shop, at 18th and Valencia in the space recently vacated by Amore Animal Supply. From the Freeman’s “about” page:
F.S.C. was established to pay tribute to the vanishing art of American handmade goods, the quality and durability inherent to something made by skilled artisans. These tenets form the foundation on which Freemans Sporting Club is built.
Based on 18th and 19th century sutleries, which were expeditionary general stores that offered the paramount essentials to settlers and soldiers. F.S.C. offers a roughly hewn yet refined reinterpretation of this bygone era, one in which a man’s garments were made to be both functional and long lasting.
Sounds like a good fit for a modernified frontier city like SF!
Note: When I first read “Freeman’s Sporting Club” in the subject of the D. Maven’s email, I was sooo hoping it had something to do with ping pong. Alas.
UPDATE: Jane dug up some better pics than the one above:
These are from their current Lookbook which seems to be based off of Mission Stereotypes. There are many more, but here’s ‘skater/tagger,’ ‘bike messenger’ and my personal favorite ‘yuppie DILF.’ LMAO. These folks already have the Jane seal of approval.
Good work, Jane!