What Will Become of 24th Street’s Iconic Discolandia Storefront?

Discolandia sits nearly empty, a going-out-of-business sale in its final days, the space for rent.

Not that I ever went in there or anything, but I think we can all agree, whatever happens, the next tenant better not even think about touching the signage. How do we get it on some kind of registry of historic stuff?

16 thoughts on “What Will Become of 24th Street’s Iconic Discolandia Storefront?”

  1. I see that the changes are inevitable and gentrification and blah blah blah. I don’t wanna get into some huge discussion, but can I just say things are changing so much on 24th street, and I’m gonna miss it. That’s all.

      1. I mean the entire street. I don’t buy music at all. Don’t illegally download it. Listen to radio stations on the internet. But I do patronize the shops on 24th street regularly. El Chico #3 for the meat counter, the mexicatessen for my tamales, Torta Gorda, La Victoria for my pan dulce and coffee. I feel like the very essence of that street is changing and it’s only a matter of time when it will be pretty much like Valencia street. I doubt there’s much that can be done, but I’ll miss it. I can’t eat art galleries or buy my toilet paper at a tony little clothing store. It’s not even the Mexican vs American argument so much as we are losing the businesses that provide goods and services for the neighborhood in favor of boutiques. I suppose this reflects the transformation from blue collar to upper middle class. I have a very old lease and fairly reasonable rent after 15 years here so I’m kinda stuck but my discretionary income can’t keep up with the changes.

  2. This has nothing to do with gentrification or the changing nature of the neighborhood. It has everything to do with the fact that just about every brick-and-mortar store that sells music in any form is going out of business. Amoeba is about the only exception.

  3. Let it go. Not every ‘iconic-looking’ thing has to stay around forever. Why not incentivize other/new businesses to have similarly wacky signage instead?

  4. I have spoken to Silvia the owner of Discolandia and she has not decided as to what she wants to do with her sign.

  5. it could become a cafe
    sugarlump, L’s, sundance, philz, dynamo, haus, …discolandia?

    the people of the mission need coffee almost as much as they need burritos, maybe more.

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